Gruene TX is the most sophisticated of South Texas tourist areas, offering a much more upmarket vacation/holiday experience. In addition to neighboring New Braunfels, San Marcos Outlet Malls, nearby San Antonio & Austin TX. While travelers visit Gruene for many reasons, a few primary ones are undoubtedly the great shopping in the Historic District of Gruene along with its charming vibe and close vicinity to the Guadalupe & Comal Rivers.